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Monday, 02 May 2016 00:00

Special Mother's Day Ideas for Special Mothers When you were little, Mother’s Day meant coming home from school with a bookmark made out of felt and glitter, presented with sticky hands and a sloppy kiss. As you grew up, the presents became more sophisticated, but no matter what you gave her, Mum always loved it. Give Mum something that really knocks her socks off, and show her how much you love her back. Some special…

Monday, 18 April 2016 00:00

A Hens and Bucks Night with a Difference Hollywood likes to portray Hens and Bucks nights (or Bachelor’s and Bachelorette’s parties) as big, glamorous, boozy nights out, complete with crazy adventures and at least one surprise stripper. In reality, those parties are wildly expensive and often intimidating for shy guests of the bride or groom (or their parents!). All the boozing and cruising can get out of hand, and lead to a twisted ankle or…

Tuesday, 29 March 2016 00:00

Norton 360 Product Launch Experience No matter what sort of event you are holding, if you want immersive engagement - and we mean the proactive, excited kind of engagement - then you’ll have to create an event experience that captivates your crowd.  This was the case when Norton 360 by Symantec came to us (a few years ago now) with just such a request - they were soft-launching their latest version of the famous antivirus program,…

Friday, 18 March 2016 00:00

  Can you take a joke? Seriously…can you? Are people becoming too sensitive? Can we still take a joke? Or should we be more discerning about what we consider to be humorous? Political correctness is a touchy subject – sure, there are some things that are definitely a no-go zone, and some jokes that can be widely understood as jests in good faith. But what about the jokes, comments, or off-hand remarks that were made…

Sunday, 28 February 2016 00:00

Retail Marketing is Changing - It's More Entertainment and Theatrical In today's always connected lifestyle, many of us are constantly trying to find a moment away from our phones and our emails. It's a desire not motivated by any nostalgia for an analogue lifestyle, nor is it a matter of distrust towards a heavily technological existence, but rather somewhere in between - we miss the experience of experiencing. The instantaneous gratification of being able to…